Product Up - DEVWorld 2025

The Startup and Scaleup Conference of The Netherlands

For Product Managers & Tech Leaders

  • 543 Product Managers
  • 10+ Talks
  • Scaling Products and Teams
Tickets
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what to expect

  • Data-Driven Decision Making for Product Managers: Leveraging Engineering Metrics

    Dive into how product managers can utilize engineering metrics and performance data to drive informed product decisions. Understand how to interpret key metrics such as code quality, deployment frequency, and incident response times to shape product strategy and prioritization.

  • Bridging the Gap: Effective Communication Between Product Managers and Developers

    Learn advanced techniques for fostering clear and effective communication between product managers and development teams. Explore methods for translating business requirements into technical specifications, managing expectations, and ensuring alignment throughout the product development lifecycle.

  • Agile and DevOps Practices: Enhancing Product Management Efficiency

    Explore how agile methodologies and DevOps practices can enhance product management efficiency. Learn about integrating continuous delivery, automated testing, and iterative development into your product management strategy to accelerate delivery and improve product quality.

  • Leveraging APIs for Product Innovation: Strategies for Product Managers

    Discover how APIs can be used to drive product innovation and extend functionality. Learn about best practices for designing, integrating, and managing APIs to create scalable and flexible products that leverage external services and enhance developer productivity.

  • Advanced Roadmapping: Aligning Product Strategy with Technical Execution

    Delve into the nuances of creating and managing detailed product roadmaps that align with technical execution. Learn how to effectively integrate development timelines, resource allocation, and strategic goals into your roadmap to ensure successful product delivery.

  • Innovating with Emerging Technologies: A Product Manager’s Approach

    Explore how to incorporate emerging technologies into your product strategy. Learn how to evaluate and integrate innovations such as AI, blockchain, and IoT into your product offerings, and manage the associated risks and opportunities with a developer-focused mindset.

First Speakers Released!

  • Photo of Brittany Ryan

    Brittany Ryan

    Product Director @Backbase

    Passionate product strategist with an entrepreneurial mindset - specialized in bringing products from concept, to prototype, to delivery together with cross functional teams.

  • Photo of Lovely Gupta

    Lovely Gupta

    Engineering Manager @ IKEA

    Lovely Gupta, a software professional working as an Engineering Manager at IKEA. Graduated from BIT Sindri, India. With a passion for payments, leading one of the teams in IKEA Online Payments. Also, previously worked with Bol.com, a webshop in the Netherlands, and many other different domain companies

  • Photo of Constantine Gavrykov

    Constantine Gavrykov

    Sr Director of Product Design @Decathlon

    Design leader with more than 20 years of experience dedicated to Product and User Experiences that turn heads, drop jaws and deliver impactful business results, while helping grow highly-efficient, innovative, customer and culture oriented teams.

  • Photo of Milo Maneo

    Milo Maneo

    VP of Engineering @Decathlon

    With 20+ years of experience as a web professional, I've developed a wealth of expertise in online projects with a particular focus on e-commerce. From the creative and technological aspects to the business side of things, I have a deep understanding of the challenges and opportunities involved, and I excel at developing winning products and strategies that drive business success.

Past Speakers

  • Photo of Nicole van Alphen

    Nicole van Alphen

    Director of Product @Vinted

    Nicole is a product management expert with 9 years of experience, 5.5 of which have been dedicated to building products in the logistics industry. Having started as a product manager, she now leads product teams, showcasing her leadership for almost 3 years. By building a team of like-minded product people, listening to users and diving deep into challenges, Nicole is on a mission to build software that is making a difference. By making sustainable consumption the first choice worldwide at Vinted.

  • Photo of Kirill Gamazenkov

    Kirill Gamazenkov

    Director of Products @Xsolla

    As an experienced product leader, I have spent over a decade building and managing high-performing teams to deliver successful B2B platforms, games, and software solutions.

  • Photo of Claudia Baijens

    Claudia Baijens

    VP of Product @TestGorilla

    Claudia Baijens, as the VP of Product at TestGorilla, a fast-growing HR tech startup, blends her professional expertise with a commitment to promoting women in tech and fostering diverse teams. She brings a wealth of experience from her nearly seven-year tenure at Bain & Company, where she gained extensive insights into various aspects of strategy. Claudia's academic credentials include an MBA from Columbia Business School and a Cum Laude Master's Degree in Finance and Investments from Rotterdam School of Management, Erasmus University.

  • Photo of Esther Kuijpers-Bastein

    Esther Kuijpers-Bastein

    Head of Product @JEX

    Started my career in the finance department at TUI Nederland touroperator in the Netherlands. After 9 year in finance I started out in product/IT as a analyst/expert on the finance/management information team in an international project. The project was to build an new cloud and event based touroperators systeem for 3 countries. Within a couple of months I transitioned to product owner Finance and after a while I also became value stream lead finance a.i. The next project was an even bigger program on which all 14 countries of the TUI group where to participate, on which we wanted to do the same as what we did in the project with 3 countries. Beside being a product owner for the payment team, I was delivery lead for 3 teams.

  • Photo of Tamal Dutta

    Tamal Dutta

    Senior Product Manager@project44

    Tamal has been building products in the E-commerce, Logistics, and Fintech domains for about five years, with a focus on platformisation, AI/ML innovation, and online fraud and security. Outside work, he also coaches aspiring Product Managers in India, Europe, and the USA to get into this coveted space. He is based out of Amsterdam and can be occasionally spotted either staring at some abstract art in museums or hunting for a good cup of coffee.

  • Photo of Sneha Divakar

    Sneha Divakar

    Head of UX @Comviva

    Sneha Divakar is a seasoned Product Leader with 17 years of experience in design and product management. She is also a speaker and a passionate advocate for women's representation in product management careers. She has evolved from a UX engineer background to more technical roles in product management and spent significant time shaping both B2B and digital consumer products within mid-to-large scale enterprises. Sneha has a track record in building compelling business cases leading to successful products shipped to millions of users. Sneha is the founder of Women in Product NL community with a vision for women’s representation. Since 2020, she and her team head events bringing expert speakers to inspire women pursuing product related career streams and contribute to the product community.

Learn From

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  • Developers with laptops

    Tech Leader Masterclasses

    Your ticket includes Free Masterclasses designed specifically for engineering managers and leadership roles. It's tailored to equip you with the knowledge and strategies needed to lead and make informed decisions for your team and as a company.

  • Gaming Arena

    Grow Your Network

    Make Professional Connections for Life whilst bonding with your whole engineering Team at our Daily Networking Areas, Mixers and Meetups throughout Amsterdam.

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Reach out to

1,000 Decision Makers

Devworld Conference brings you the unique opportunity to reach out directly to 1,000 Decision Makers with the ability to directly buy your product. Grab your chance to immediately promote your Product or Hiring Needs among Backend, Frontend and DevOps & Cloud Developers flying in from 42 countries representing 798 companies.

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